If you’re looking for Tarte cosmetics reviews, you’re at the right place. I’ve tried a LOT of Tarte makeup (almost everything they sell), and I’m sharing my favorites. While I’ve switched to non-toxic makeup brands as of late, I loved tarte for a long time, and for long-wearing makeup, it’s hard to beat, since it’s definitely a cleaner option than some long-wearing formulas. I’ll also add anything that I try and don’t love and why I didn’t, in case that’s helpful when you’re shopping too. I’ll try to keep this updated as I try more, but if you have questions about anything specific, feel free to leave, and I’ll share my experience if I’ve tried it.
And you can always use promo code TERILYN15 for 15% off at Tarte.com. I don’t think it stacks with their other promos, but it’s certainly worth a try.
You can also watch this Tarte review video on my YouTube channel to see how the products look when applied. It’s also embedded below, but I find YouTube easier since I often watch videos in bits and pieces rather than all at once.

My Favorite Tarte Makeup
Tarte is a cruelty-free beauty brand known for its high-performance makeup and skincare products made with naturally derived ingredients, like Amazonian clay and maracuja oil. It’s most well known products are probably the Shape Tape Concealer and Tartelette eyeshadow palettes.

Concealers
Shape Tape Concealer
This is their original concealer, which garnered a cult following. It’s designed for oily skin, but I have dry skin, so I prefer the Creamy version (linked below). Read my review of Shape Tape concealer here.
Shape Tape Ultra Creamy Concealer
I love this concealer! It’s hydrating but still gives great coverage. Read my review of the Shape Tape creamy concealer here.
Shape Tape Radiant Concealer
This Shape Tape Radiant Concealer is another variation of the Shape Tape concealers above, but with just a touch of radiance. This is my go-to concealer, especially for the under-eye area.
Creaseless Concealer
If you struggle with dark circles or with concealer settling in fine lines, this is a GREAT concealer. It’s tackier than most concealers, so you do have to take your time blending, but it gives a beautiful, full-coverage finish that doesn’t settle into lines. I tend to use this when I’m doing a full face of makeup for a night out or for important photos, and I use the Radiant concealer for my everyday makeup.
Another remedy for dark circles is this tinted eye cream from Colleen Rothschild, which you should definitely check out. I review this in greater depth in this Colleen Rothschild Review.

Foundation
Maracuja Juicy Glow Foundation
I absolutely love this foundation. It gives the most beautiful finish. It’s not shiny and definitely not matte, but it gives a lovely glow, true to its name. If you struggle with dull skin, this is the best Tarte foundation for dry skin. It’s what I’m wearing in the photo below, which is not edited and does not have a filter.

Blush, Bronzer & Highlighters
Amazonian Clay 12-hr Blush
This blush comes in so many shades that are gorgeous (I’ve tried tons of them). They’re very pigmented but blend effortlessly for a natural look. I highly recommend it!
Sculpt Tape & Blush Tape Duo
My quick little cheat code for looking snatched and glowy in under five minutes. The color sare really pretty together and the applicator tip is fun.
Maneater Blush & Glow Cheek Plump
This product tingles just a bit when you apply it for the plumping effect. I’m not sure if it actually plumps, but it gives beautiful color. It’s a bit easier to blend than the Glowlight linked above.
Breezy Cream Bronzer (discontinued)
I had never used a cream bronzer before this and now I’m not sure I’ll ever go back to a powder! When I’m using bronzer, I typically want it in very specific locations for a bit of contouring (around my hairline, under my cheekbones and under jawline) and it’s so much easier to be precise with a cream bronzer. I absolutely LOVE this product. It’s perfect matte, but hydrating and blends very easily. I’m wearing it in the photo above.
Update: They sell cream bronzer only in the Park Avenue Princess Cream Cheek Duo. I own the Duo and like it, but I still wish the cream bronzer was sold individually.
Maracuja Juicy Glow Highlight
Like the cream bronzer, I’m not sure I’ll ever return to powder highlighters. It’s much easier to apply with precision with this cream stick. I love this for highlighting my browbone, the inner eye, and above my cheekbones. I’m wearing it in the photo above.
Shape Tape Glow Powder
This quickly became a must-have in my makeup routine. I have NEVER liked powder, but I love this. It sets my makeup without drying out my skin and gives a flawless finish. I use it every single day.
Eyeshadow & liners
Tartelette Amazonian Clay Matte Eyeshadow Palette
I was shocked by how easily these colors blend! They are pigmented but not so much that they make a too-intense mess on my face. This is a great neutral palette and if you prefer cool tones, you’ll love this.
Tartelette In Bloom Clay Eyeshadow Palette
I didn’t expect to get as much use out of this as I do, but it’s a very natural-looking palette that can still be layered for a more intense look. (I use the darker colors for liner.) Three of my friends have it as well, and we all have very different skin tones, and they like it, too! I keep a second one in Boone since I like it so much.
Fake Awake Eye Highlight
This is an excellent option if you don’t want to mess around with powder eyeshadow but want just a little definition. I use this when I’m in a rush since it’s easy to swipe the shadow on my lid and add a little liner to my top lash. It comes in many colors, so you can choose whichever best compliments your eyes.
Mascara
Maneater Mascara
I LOVE how this mascara looks. I love a bold lash, and this provided both volume and length with a super black pigmented finish. This one smudged on me. (I can only wear tubing mascaras, as explained in this post.)
Lights, Camera, Lashes
4-in-1 Mascara
This provides more length and separation than the Maneater, but it also smudged on me. I have had good luck with the waterproof version, however. I wore it in the 2019 Boston Marathon and it didn’t budge.
Tartelette Tubing Mascara
This is the mascara I’ve used daily for 5+ years after I learned that Tarte has a tubing mascara. I’ve tried several tubing mascaras over the years, and while they give great length and never smudge, they don’t provide significant volume. This gives the most volume of any tubing mascara I’ve ever tried, especially when paired with the Tarte lash primer. I wish it looked more like the Maneater Mascara (very thick and bold!) but that’s simply a limitation of tubing formulas. If you struggle with mascara that smudges, you’ll love this Tartelette mascara too! (Yes, it’s better than Thrive and Hourglass!)

Opening Act Lash Primer
I’ve used this for years and love it! It helps make your lashes look longer and thicker, and I actually find it’s easier to apply my mascara after I’ve put this on first.
Lip products
Maracuja Juicy Lip Balm
I have so many of these because they are so good. I keep one in my purse at all times, in my office and it’s one of my go-to gifts for friends since they almost always have a little gift set with multiple shades. It’s easy to apply without a mirror and has a shiny finish, but not sticky like a gloss.
Maracuja Juicy Lip Plump
I think I actually prefer the non-plumping version since, wow, this does make lips look pretty glossy. But that is just a personal preference.
Maracuja Juicy Lip Creme
This is like a balm and a lipstick had a baby. It has coverage and staying power like a lipstick, but it feels hydrating like a balm. If you like a lipstick but find it too dry, you’ll love it.
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